Northern Trust — Institutional Insights Publication I designed a user-friendly publication that presented complex research and analysis from Northern Trust’s investment strategists, economists, and product experts — alongside contributions from leading academics. The audience included institutional investors and financial decision-makers who needed to digest technical content quickly and confidently. The challenge was to translate highly specialized financial and economic analysis into layouts that felt approachable, organized, and visually engaging. By using clear hierarchy, refined typography, and thoughtful pacing, the publication reinforced Northern Trust’s authority while ensuring accessibility for a demanding institutional readership.